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eCommerce Web Analytics Services, Multivariate Testing, & Conversion Rate Optimization
Scalable Reporting Services and Software Solutions to Measure & Maximize Website Marketing ROI
Web Analytics and Site Optimization have become hot topics for discussion in recent years. Performing sophisticated research, complex testing design, and analysis necessary to reap positive return on a web analytics investment is becoming a challenging task. The result of these factors has been a growing need for service providers for major facets of the practice to offset the deficiency in available and sufficiently experienced human resources.
Our company provides the following valuable services:
- Web Analytics and Client Site Optimization Consulting Services
- Patent-Pending Solutions to Collect Data from Multiple Channels
- Data Driven Application Augmentation
- Best Practices Research for Development of Site Functions
- Data and Process Integration Guidance
- Experiment Design & Complex Statistical Regression
Wicked Business Sciences has been established to help bridge an apparent gap between the growing demand for advanced web analytics skill and the supply provided by the marketplace. We are a dynamically defined company built around sound scientific research on methodologies to increase value from site and landing optimization efforts. Frequently, several of our contributors and employees can be seen, heard, or read in highly respected journals, publications, industry blogs, or convergence events.
In our current state, we offer services and patent-pending software applications, based on our research, to help optimize your website to increase conversion. Two major breakthrough applications include the Precognitive™ Search application, and Session ForeSite™. Each is a dynamic solution designed to augment your analytics programs. We also have a working relationship with SiteBrand and can offer exclusive content targeting development and design. No agency can offer the level of attention and the sophistication which you expect from our team.
WBS currently has no exclusive partnerships with any commercial or free analytics tool provider. We are seeking certification for Google Website Optimizer, their free multivariate test platform. Further, we are conducting regular usability tests for the purpose of compiling guides to aid in site layout and design optimization. Test development outlines and scripts are available in our 'Body of Research' area of the site. Despite offering what we obviously feel are superior and elite services for all kinds of business optimization, our goals are often congruent with the industry. We find its most helpful to offer program specific pricing in our proposals. This practice allows us to cater our services to the needs and demands of the customer and the context of their particular needs. The research provided here is also free to use as you see fit. Our only request is that you conform to the guidelines described here to ensure appropriate credit and citation. |